Pioneer Valley
Planning Commission

Eric Carle Museum, Amherst, MA
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Media Release

CONTACT: Anne Capra, PVPC Principal Planner (413) 781-6045
Maria Scholl, TURI Outreach Coordinator (978) 934-4964

May 7, 2012

Look Park to Host Lawnathon Festival

Look Park in Northampton will hold a Lawnathon Festival Saturday, May 12, 11:30 a.m. to 3:30 p.m. for a day of fun, games, children’s entertainment, and education about healthy living and safe lawn care practices.

Safelawns founder Paul Tukey and advocate Victoria Rowell will speak about encouraging young people to be more active outdoors for a life of fun and good health. Safelawns is a non-profit organization dedicated to promoting natural lawn care and grounds maintenance.

The afternoon will also feature demonstrations by organic lawn care expert Bernadette Giblin, who will show homeowners how to create their own Safeground 100 percent pesticide-free lawn. Additional offerings will include entertainment by local children’s performer Dennis Caraher, lawn games from around the world, an opportunity to learn about green businesses in the area, and the chance to win a raffle basket.

Look Park is located at 300 North Main Street in Northampton (park entry fees apply). Lawnathon Festival is free. To register, contact Maria Scholl at TURI at (978) 934-4964 or

This event is part of a larger effort by five parks in the Hampden and Hampshire county areas to implement organic lawn care practices and participate in extensive public awareness and promotion campaigns. The other participating parks are School Street Park in Agawam, Wistariahurst Museum in Holyoke, Greenwood Park in Longmeadow, and Creative and Memorial Parks in Ludlow.

Funding for this project is provided by a grant from the Toxics Use Reduction Institute (TURI) at UMass Lowell to the Pioneer Valley Planning Commission. To learn more about this project or organic land care practices, visit

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